Reputation Management
Corporate Reputation
Management of intangible assets and reputation. Strategic reputation plans. Implementation of reputation measurement systems. Dashboards. Research and publication of reports.
Risk Prevention
Development of reputation matrices. Identification of probability and severity scenarios. Creation of preventive action plans. Communication protocols. Team training.
Crisis Management
Leadership in managing reputational crises within organizations. Formation of crisis committees. Development of crisis manuals. FAQs. Scenario planning. Spokesperson training. Statement drafting. Decision-making. Post-crisis management. Strategic learning.
Strategic Communication
Corporate Communication & Marketing
Design of corporate strategies. Business objectives. Team leadership. Dashboards and executive reporting. KPIs. Integrated communication and marketing plans. Brand management and protection. Storytelling.
Internal Communication
Strengthening corporate purpose. Reinforcing culture and values. Internal communication plans. Internal communication channels. Corporate storytelling. Participation and listening projects.
Media Relations
Relations with journalists and media outlets. Management of corporate news. Creation of expert consultation guides. Development and execution of corporate narratives. Audiovisual communication.
Event Communication
Strategic communication plans for events and inaugurations. Project launches. Strengthening organizational purpose, culture, and values. Corporate branding. Multichannel communication.
Digital Communication
Design and implementation of large-scale corporate websites. Technical requirements analysis. Design strategy. Usability. Accessibility. Digital project launches. Social media management.
Strategic Consulting
Issues Management & Public Affairs
Definition and monitoring of strategic issues affecting the organization’s sector. Contextual intelligence. Scenario analysis. Institutional relations. Strategic responses to environmental changes.
Organizational Listening
Listening projects for stakeholders. Qualitative and quantitative research methods. Questionnaire development. Result analysis. Executive reports. Decision-making. Communication of results and decisions.
Leadership & Professional Development
Training programs for executives in corporate communication. Development of training programs. Creation of materials. Lectures and training sessions. Conferences. Group workshops. Coaching.
Shall we talk?
Contact me for an initial, no-obligation conversation.